Although Facebook has been around since 2004, Facebook advertising did not really boom until lately. Prior to 2012, Facebook frowned on advertising and permitted only articles from family and friends. Unlike today, Facebook permits ads to appear on the user's news feeds, starting with the rise of the online advertising industry. To create winning ads and video ad design ideas, you have to know the secrets to Facebook marketing. To start, creating winning Facebook advertising campaigns required one crucial component: targeted audiences. Today's internet marketing campaigns rely heavily on search engine optimization, or SEO for short. Social media is a very important component of your online marketing strategy as it lets you reach out to the target audience you're attempting to reach. However, the demographics of your audience are of critical importance. By way of example, if you're trying to sell watches in Japan, you would not need to run an ad campaign that targets tee...