Advertising your business can appear to be an all-day task. Most entrepreneurs can't afford to have a marketing department in-house which leaves them more tasks to do themselves.
Since there are limited hours in a day, it's important to have a couple of stunts at your disposal: things that can help you tweak your marketing and get you the most value for your money. Here are some time-saving hacks to assist you with marketing your business.
Focus on Your Data
When was the last time you took a look at your information on your Google Analytics? On the off chance that it's been some time – you are not alone and it's not too late. Now would be the ideal time to login and take a look.
In all actuality, your Google Analytics gives an abundance of data that can assist you in improving and developing your business' online presence. For example, do you know which page on your site has the most bounces? Are you able to pinpoint which blog entries are getting the most traffic?
Audit this information and take notes. The best marketing decisions made are information-driven. At this point, I propose putting aside some time – even 30 minutes a week – to keep a steady hand over your analytics and then to put the information gathered to use.
Ask Your Customers for Feedback
Client feedback is important for each business. You have to know what your clients think about your service or products to find out which advertising strategies will have the greatest effect.
There are a few different ways you can connect with your clients. They include:
- Instant messages
- Facebook posts
- Online/Telephonic surveys
- Client surveys provide a simple way to collect data. The key is to keep the surveys brief and to the point – and make it simple for your clients to react.
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